We have written thousands of articles about all aspects of hospitality, including valuations, investing, lending, operations, asset management, and much more.
Memphis has struggled following the pandemic, which resulted in a loss of demand and business for hotels in the market. In response, the City of Memphis has initiated a significant revitalization effort to strengthen the Downtown core and reinvent Memphis as a major destination in the United States.
Cape Town's tourism has shown remarkable resilience through global crises, with air connectivity proving to be the quiet engine behind its rise as a world-class destination. The numbers reveal surprising insights about where visitors come from, how much they spend, and how growth is spreading well beyond the city itself.
Cleveland’s hotel market is steadily recovering, driven by growing leisure travel, rebounding group and convention business, and stable healthcare demand. This diverse mix creates a balanced, resilient market, offering consistent performance and long-term stability rather than rapid, volatile growth.
Snapshot of the Armenia hotel market in 2026 with an exploration of tourism demand, hotel performance, hotel supply, the investment market and the market outlook.
Eugene’s hotel market has experienced strong growth in recent years and continues to benefit from significant investment in the city. Eugene has emerged as a leading Pacific Northwest travel destination, and hotel demand benefits from its mix of demand generators that have resulted in increased commercial demand and a strong tourism industry.
HVS was proud to sponsor NYU IHIF this year. Following several months of surprisingly strong RevPAR and revenue growth, the mood was much improved from ALIS. Conversations around AI, branded residential, and renovations and conversions were most prevalent. Transaction activity is lagging the market recovery, but indications are that the buyer/seller gap is narrowing.
To measure the impact of convention center events, HVS analyzes daily hotel occupancy and ADR data to evaluate how convention events affect overall lodging revenues across entire markets and submarkets. We demonstrate how the impact on hotel occupancy and room rates varies based on market conditions.
The U.S. hotel sector continues to show strength, with weekly RevPAR gains averaging 4.0% YTD through April and exceeding 4.0% in recent weeks. We have updated our RevPAR growth forecast for 2026 from 2.2% to 3.0%, and this may be on the conservative side if elevated travel trends continue through the summer vacation and fall convention seasons.
The Manhattan market has continued to achieve strong ADR growth in recent years. Occupancy, however, still lags the historical peak. Although legislative and supply changes should bolster this recovery, recent geopolitical factors, tariffs, and federal policy changes are expected to affect short-term hotel market trends. Our forecast shows full recovery beyond 2019 levels for all hotel metrics by 2027/28.
In the wake of the pandemic, Myrtle Beach has experienced a K-shaped hotel recovery. The broader market has softened from post-pandemic peaks, with lower supply, demand, and revenue, while branded, upper-midscale and above hotels have expanded and outperformed pre-2019 levels. That divergence has drawn new investment, rebranding, and redevelopment in the market’s higher-end segment, signaling sustained confidence.
We have written thousands of articles about all aspects of hospitality, including valuations, investing, lending, operations, asset management, and much more.
Memphis has struggled following the pandemic, which resulted in a loss of demand and business for hotels in the market. In response, the City of Memphis has initiated a significant revitalization effort to strengthen the Downtown core and reinvent Memphis as a major destination in the United States.
Cape Town's tourism has shown remarkable resilience through global crises, with air connectivity proving to be the quiet engine behind its rise as a world-class destination. The numbers reveal surprising insights about where visitors come from, how much they spend, and how growth is spreading well beyond the city itself.
Cleveland’s hotel market is steadily recovering, driven by growing leisure travel, rebounding group and convention business, and stable healthcare demand. This diverse mix creates a balanced, resilient market, offering consistent performance and long-term stability rather than rapid, volatile growth.
Snapshot of the Armenia hotel market in 2026 with an exploration of tourism demand, hotel performance, hotel supply, the investment market and the market outlook.
Eugene’s hotel market has experienced strong growth in recent years and continues to benefit from significant investment in the city. Eugene has emerged as a leading Pacific Northwest travel destination, and hotel demand benefits from its mix of demand generators that have resulted in increased commercial demand and a strong tourism industry.
HVS was proud to sponsor NYU IHIF this year. Following several months of surprisingly strong RevPAR and revenue growth, the mood was much improved from ALIS. Conversations around AI, branded residential, and renovations and conversions were most prevalent. Transaction activity is lagging the market recovery, but indications are that the buyer/seller gap is narrowing.
To measure the impact of convention center events, HVS analyzes daily hotel occupancy and ADR data to evaluate how convention events affect overall lodging revenues across entire markets and submarkets. We demonstrate how the impact on hotel occupancy and room rates varies based on market conditions.
The U.S. hotel sector continues to show strength, with weekly RevPAR gains averaging 4.0% YTD through April and exceeding 4.0% in recent weeks. We have updated our RevPAR growth forecast for 2026 from 2.2% to 3.0%, and this may be on the conservative side if elevated travel trends continue through the summer vacation and fall convention seasons.
The Manhattan market has continued to achieve strong ADR growth in recent years. Occupancy, however, still lags the historical peak. Although legislative and supply changes should bolster this recovery, recent geopolitical factors, tariffs, and federal policy changes are expected to affect short-term hotel market trends. Our forecast shows full recovery beyond 2019 levels for all hotel metrics by 2027/28.
In the wake of the pandemic, Myrtle Beach has experienced a K-shaped hotel recovery. The broader market has softened from post-pandemic peaks, with lower supply, demand, and revenue, while branded, upper-midscale and above hotels have expanded and outperformed pre-2019 levels. That divergence has drawn new investment, rebranding, and redevelopment in the market’s higher-end segment, signaling sustained confidence.
Robust demand in urban centers continues to drive Canadian hotel values despite high interest rate environment.
