Cole Masler

Experience

Cole Masler is a Consulting and Valuation Senior Manager with the HVS New York office. He graduated from The Ohio State University in December 2020 with a Bachelor of Science in Hospitality Administration/Management. While studying at Ohio State, Cole was an active member in the Hospitality Management Association, worked as an Event Coordinator for the Columbus chapter of Friendship Circle (a nonprofit dedicated to helping children with developmental disabilities), and spent a semester studying in Barcelona to further his knowledge of the Spanish language. Prior to his arrival at HVS, Cole was the Assistant Hotel Manager at the Three Village Inn, a boutique hotel in Stony Brook, New York, and held a variety of positions in restaurant and catering operations.

Connect with Cole on LinkedIn.

Testimonials

"We have used HVS exclusively for over 20 years. They are the gold standard for hospitality valuation services and are universally accepted and preferred amongst the institutional lending community." – William Watson, BWE

Education

The Ohio State University
BS – Hospitality Administration/Management

Other Specialized Training Classes Completed:
Uniform Standards of Professional Appraisal Practice
Basic Appraisal Principles
Basic Appraisal Procedures
General Appraiser Income Approach (Parts I and II)
General Appraiser Site Valuation and Cost Approach

Employment History

November 2021 to present
HVS CONSULTING AND VALUATION SERVICES
New York, NY
 
2020 – 2021
THREE VILLAGE INN
Stony Brook, New York
 
2020
HERITAGE CLUB
Internship
Bethpage, NY

Hotels Appraised

Sample List for Illustrative Purposes

CALIFORNIA
Days Inn by Wyndham San Diego East El Cajon, El Cajon
 
CONNECTICUT
Proposed Hotel, New London
Proposal Full-Service Hotel, Norwalk
Proposed Extended-Stay Hotel, Norwalk
Hyatt Regency Greenwich, Old Greenwich
 
DISTRICT OF COLUMBIA (WASHINGTON)
Hampton by Hilton Washington Downtown Convention Center
Hilton Garden Inn Washington DC Georgetown Area
 
GEORGIA
Comfort Inn Atlanta North Buckhead, Atlanta
 
ILLINOIS
Comfort Inn Moline, Moline
AmericInn, Peoria
Courtyard by Marriott Peoria, Peoria
GrandStay Hotel & Suites Peoria, Peoria
Executive Inn, Thomson
 
MARYLAND
Sleep Inn & Suites Baltimore Downtown Inner Harbor, Baltimore
Hyatt Place Kent Narrows & Marina, Grasonville
Courtyard by Marriott Baltimore Hunt Valley, Hunt Valley
Hampton by Hilton Baltimore Woodlawn, Windsor Mill
 
MASSACHUSETTS
Sonesta Select Boston Stoughton, Stoughton
 
MICHIGAN
Baymont by Wyndham, Chelsea
 
NEW JERSEY
Holiday Inn Clark Newark Area, Clark
Residence Inn By Marriott New Brunswick Tower Center Blvd, East Brunswick
Ramada East Hanover/Conf Ctr, East Hanover
Kenilworth Inn, Kenilworth
Proposed Holiday Inn Express Linden, Linden
WoodSpring Suites Linden, Linden
Proposed The Wave Spa, Long Branch
SpringHill Suites by Marriott Newark Liberty International Airport, Newark
Proposed Hotel Parsippany, Parsippany
Proposed Residence Inn Parsippany, Parsippany
Courtyard by Marriott Lincroft Red Bank, Red Bank
BeachWalk at Sea Bright, Sea Bright
 
NEW YORK
Home2 Suites by Hilton Albany Airport/Wolf Road, Albany
Lakeland Inn, Bohemia
El Rancho Motel, Bronx
Proposed Bronx Hotel, Bronx
Proposed Holiday Inn Express, Bronx
Umbrella Hotel Bronx, Bronx
Aloft by Marriott New York Brooklyn, Brooklyn
Ascend Collection Union Hotel Brooklyn, Brooklyn
King Hotel Brooklyn Sunset Park, Brooklyn
Proposed Hotel Chestertown, Chestertown
Hampton by Hilton Long Island Commack, Commack
Grandview Hotel New York, Flushing
Proposed Hyatt House Flushing, Flushing
Greenporter Hotel, Greenport
Gate Hotel JFK, Jamaica
Hampton by Hilton NY-JFK, Jamaica
Hilton Garden Inn JFK Airport, Jamaica
Hudson Valley Resort & Spa, Kerhonkson
Lindenhurst Motel, Lindenhurst
Modernist Hotel, Long Island City
Proposed DoubleTree Hotel LIC, Long Island City
Proposed Dual-Branded Residence Inn & SpringHill Suites, Long Island City
Proposed Even Hotel Long Island City, Long Island City
Proposed Tru by Hilton Long Island City, Long Island City
Red Lion Inn & Suites Long Island City, Long Island City
Hampton by Hilton Middletown, Middletown
Proposed Downtown Hotel, Middletown
Sleep Inn & Suites, Monroe
Haven Montauk, Montauk
Proposed Vacant Land, Montauk
Sunset Beach Motel, Montauk
Courtyard by Marriott, New York Manhattan Times Square, New York
Fairfield by Marriott, New York Manhattan/Times Square, New York
Four Points by Sheraton Midtown Times Square, New York
Hyatt Centric Wall Street New York, New York
Hyatt House New York Chelsea, New York
Martinique New York on Broadway Curio Collection by Hilton, New York
Maxwell Hotel New York City, New York
Nolitan Hotel New York, New York
Renaissance by Marriott New York Chelsea, New York
SpringHill Suites by Marriott, New York Manhattan Midtown Fifth Avenue, New York
Courtyard by Marriott Poughkeepsie, Poughkeepsie
Proposed Ramada – Queens, Queens
Proposed Home2 Suites Rome, Rome
Proposed Convention Center, Ronkonkoma
Saratoga Hilton, Saratoga Springs
Proposed Hudson Hideaway, Ulster Park
 
NORTH CAROLINA
Proposed EVEN Hotel Charlotte, Charlotte
Village Inn Event Center, Trademark Collection by Wyndham, Clemmons
 
OHIO
Hampton by Hilton Columbus Dublin, Dublin
Super 8 by Wyndham Mansfield, Mansfield
Renaissance Toledo Downtown, Toledo
Fairfield by Marriott Youngstown Austintown, Youngstown
 
PENNSYLVANIA
Proposed TownePlace Suites, Allentown
Clarion Hotel Philadelphia International Airport, Essington
Element Valley Forge King of Prussia, King of Prussia
Sheraton Valley Forge Hotel, King of Prussia
Days Inn Roosevelt/Philadelphia, Philadelphia
Courtyard by Marriott Philadelphia Plymouth Meeting, Plymouth Meeting
Kalahari Resort Pocono Manor, Pocono Manor
Mountain Laurel Resort and Spa, White Haven
Proposed Home2 Suites Wilkes Barre, Wilkes Barre
Red Roof Inn Williamsport, Williamsport
 
SOUTH DAKOTA
Courtyard by Marriott Rapid City, Box Elder
Home2 Suites by Hilton Rapid City, Box Elder
 
VIRGINIA
Super 8 by Wyndham Fredericksburg, Fredericksburg
Hilton Springfield, Springfield
Proposed Hotel Patrick County, Stuart
 
WEST VIRGINIA
Super 8, Lewisburg

My Articles

The Changing Landscape and Recovery of the Newark Airport Hotel Market

The Newark Airport hotel market has faced significant adjustments since the onset of the COVID-19 pandemic. Changes to the submarket’s hotel supply, coupled with the rebound in passenger levels through Newark Airport, have resulted in a slow but steady recovery of the hotel market. Recent and upcoming expansion projects at Newark Airport support a positive outlook.

• May 1, 2025 By Cole Masler

• Hotel Operations , Development & Construction , Travel & Tourism , Economic Trends and Cycles , COVID-19 , Newark , New Jersey , United States , North America

New York City’s 2018 & 2021 Hotel Zoning Amendments

This article briefly recaps the 2018 and 2021 zoning changes in New York City as they relate to hotel development.

• March 1, 2023 By Cole Masler

• Development & Construction , COVID-19 , New York , New York , United States , North America