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Marketing a Hotel Online In a Struggling Economy

In a tough economy, when your marketing budget shrinks, you need to be careful about how you invest your money. The return on investment (ROI) for online marketing spending is faster than almost any other form of hotel marketing.

Surviving In Turbulent Times Through Outsourcing

Enhancements in technology and telecommunications have transformed the global hospitality landscape. In this article we evaluate how these transformations are acting as able catalysts in a world where geography is rapidly becoming history.

Canadian Lodging Outlook February 2008

Riding The "Unconventional" Wave:

Investment in Mexico

Foreign investment in Mexican real estate is on the rise, and many favorable factors conspire to keep this trend moving forward.

Canadian Lodging Outlook January 2008

Where will a hotel see the results of its green initiatives...

Tourism in South America is here to stay

The hotel industry keeps pace with the growth of the economy at a global level, and for Latin American countries opportunities for development are many

Canadian Lodging Outlook October 2007

The Virtual Meeting Ground

Offshoring: The Next Level of an "Asset Light" Strategy

Global players are focusing more and more on their core business and getting out of asset-heavy balance sheets.

The Virtual Meeting Ground

Why telepresence is a nascent revenue opportunity for upscale and luxury hotels.

Hotel Management Contracts In Europe

This article reviews the main terms of a typical European hotel management contract. Note that the terms and definitions provided below are broad indications and that any of these terms can vary depending on various factors.
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