Insights & Publications

We have written hundreds of articles about all aspects of hospitality including hotel valuations, investing, lending, operations, asset management, sales and marketing, public relations, and so forth. HVS invites you to download and share these articles, with our compliments.
69 results

FHRAI Indian Hotel Industry Survey 2014-2015

The survey, representing 1,358 hotels in various cities across different star categories in India, presents key statistics for the industry. It provides information about financial performance, marketing media usage patterns, guest segmentation, etc.

Canadian Lodging Outlook - 2nd Quarter, 2015

YTD results show the first half was relatively stable - with occupancy flat and ADR up over $5. Oil will remain the question in the second half, while the Pan Am Games, Federal Election, and weak dollar will turn up winners and losers across Canada.

OTAs – A Hotel's Friend Or Foe

How reliant are hotels on OTAs? This article aims to address that question and discuss the evolution of OTAs and the effects of this growing business model on independent and chain hotels.

Understanding Online Distribution Channels

This article covers the importance for hotels to invest in three online distribution channels – the website, Global Distribution Systems, and Online Travel Agents – to retain guests, improve hotel positioning, and gain a competitive advantage.

Low Oil Prices and Oil-Dependent Canadian Lodging Markets

This article helps investors understand four types of oil-dependent lodging markets in Canada.

FHRAI Indian Hotel Industry Survey 2013-2014

The survey, representing 1,295 hotels in various cities across different star categories in India, presents key statistics for the industry. It provides information about financial performance, marketing media usage patterns, guest segmentation, etc.

Move Fast and Break Things: How Silicon Valley Thinking Can Shake Up Traditional Hotel Management Practices

Constant questioning and challenging of hotel amenities, services, programs and management practices is critical to discover new ways of elevating the guest experience. Asset managers should encourage management to take risks to innovate.

In Focus: Golf Resort Investment – Doing the Rounds

This article will be of interest to stakeholders in new golf resort developments as well as existing schemes as we focus on transactions across Europe since 2008, which demonstrate a structural change in the ownership market.

Preparing Your Hospitality Executives& Staff for Effective Corporate Communication: Preparedness Versus Damage Control

This study focuses on corporate-level communication and employee-level social media education in the hospitality industry. Case studies illustrate best (and worst) practices. The report concludes by reviewing hotels companies’ efforts in these areas.

The Digital Direction: Content Management and the Marketing Communications of Today Part II of a Two-Part Series

This article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in 2014. Part I reviewed the fundamentals of digital marketing and why it is vital hotels understand current trends.