Insights & Publications

We have written hundreds of articles about all aspects of hospitality including hotel valuations, investing, lending, operations, asset management, sales and marketing, public relations, and so forth. HVS invites you to download and share these articles, with our compliments.
67 results

Low Oil Prices and Oil-Dependent Canadian Lodging Markets

This article helps investors understand four types of oil-dependent lodging markets in Canada.

FHRAI Indian Hotel Industry Survey 2013-2014

The survey, representing 1,295 hotels in various cities across different star categories in India, presents key statistics for the industry. It provides information about financial performance, marketing media usage patterns, guest segmentation, etc.

Move Fast and Break Things: How Silicon Valley Thinking Can Shake Up Traditional Hotel Management Practices

Constant questioning and challenging of hotel amenities, services, programs and management practices is critical to discover new ways of elevating the guest experience. Asset managers should encourage management to take risks to innovate.

In Focus: Golf Resort Investment – Doing the Rounds

This article will be of interest to stakeholders in new golf resort developments as well as existing schemes as we focus on transactions across Europe since 2008, which demonstrate a structural change in the ownership market.

The Indian Hotel Sector: The Story Behind the Numbers

This article analyzes the cyclical nature of the hotel business and the Indian hotel sector’s performance in the past 18 years. Events, both local and global, impact the performance of hotels in India. The story behind the numbers is discussed.

Preparing Your Hospitality Executives& Staff for Effective Corporate Communication: Preparedness Versus Damage Control

This study focuses on corporate-level communication and employee-level social media education in the hospitality industry. Case studies illustrate best (and worst) practices. The report concludes by reviewing hotels companies’ efforts in these areas.

The Digital Direction: Content Management and the Marketing Communications of Today Part II of a Two-Part Series

This article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in 2014. Part I reviewed the fundamentals of digital marketing and why it is vital hotels understand current trends.

Hotel Brand Revitalization

This article discusses the concept of hotel brand revitalization – a hotel company’s initiatives aimed at re-positioning its brand. Brands that have recently undergone or are currently undergoing this brand process are reviewed.

Segmenting Millennial Travelers Business vs. Leisure

How do you gain the loyalty of millennials? This article analyzes the top two opportunities by segmenting the next generation of travel: millennial business travelers vs. millennial leisure travelers.

FHRAI - Indian Hotel Industry Survey 2012-13

The survey, representing 1,450 hotels in various cities across different star categories in India, presents key statistics for the industry. It provides information about financial performance, marketing media usage patterns, guest segmentation, etc.