Lauren M. Reynolds, CHIA

Consulting Experience

Lauren Reynolds, leader of the HVS Salt Lake City office, is a market expert in Utah, Montana, Idaho, Wyoming, Washington, and Oregon, while also having notable experience in additional states such as California.

In addition, she is a national park lodging expert with notable expertise in Zion, Arches, Canyonlands, Bryce Canyon, Grand Teton, Yellowstone, Yosemite, Glacier, Crater Lake, Mount Rainier, Olympic, and North Cascades national parks.

During her time at HVS, Lauren has evaluated hundreds of hotels spanning all asset classes, including limited-service hotels, select-service hotels, and full-service hotels and resorts. Moreover, she has notable experience in both urban and rural markets. Her expertise also spans all types of complex lodging assets, including ultra-luxury resorts and unique lodging types such as glamping resorts.

In addition to hotel & resort appraisals, she performs several types of projects including, but not limited to, feasibility studies, market studies, purchase price allocations, and various research assignments.

Notable projects include the following:

• Amangani Resort, Jackson, Wyoming
• Proposed Spring Creek Ranch Hotel, Jackson, Wyoming
• Cloudveil, an Autograph Collection Hotel, Jackson, Wyoming
• Marriott University Park, Salt Lake City, Utah
• Goulding’s Lodge, Monument Valley, Utah
• Sunriver Resort, Sunriver, Oregon
• Proposed Boutique Hotel, McMinnville, Oregon
• Red Mountain Resort, Ivins, Utah
• Proposed Luxury Hotel at Highground, Orderville, Utah
• Proposed East Gate Lodge, Mount Carmel, Utah
• Proposed Split Rock Resort & Golf Club Glamping Expansion, Lake Harmony, Pennsylvania
• Proposed Camp Satori Glamping Resort, Silver Star, Montana
• Proposed Gallatin Gateway Glamping Resort, Gallatin, Montana
• Hotel 43, Boise, Idaho
• The Grove Hotel, Boise, Idaho
• Proposed Little Creek Casino Resort Expansion, Shelton, Washington
• Proposed Hot Springs Resort Zion, La Verkin, Utah
• Proposed Marina Hotel, Des Moines, Washington 

Employment History

February 2023 to present
HVS CONSULTING AND VALUATION SERVICES
Salt Lake City, Utah
 
January 2019–February 2023
HVS CONSULTING AND VALUATION SERVICES
Portland, Oregon
 
June 2018–August 2018
Internship – HVS CONSULTING AND VALUATION SERVICES
Portland, Oregon
 
May 2017–August 2017
Internship – HYATT AT OLIVE 8 CORPORATE ROOMS INTERN
Seattle, Washington
 
2014–2018
MICHIGAN STATE UNIVERSITY
East Lansing, Michigan

Education

BS – Hospitality Business, The School of Hospitality Business, Michigan State University
Specialization – Real Estate Investment Management, The School of Hospitality Business, Michigan State University
 
STR Certification in Hotel Industry Analytics (CHIA)

Other Specialized Training Classes Completed:
MAI - Advanced Income Capitalization
Uniform Standards of Professional Appraisal Practice
Basic Appraisal Principles
Basic Appraisal Procedures
General Appraiser Income Approach (Parts I and II)
General Appraiser Market Analysis and HBU
General Appraiser Site Valuation and Cost Approach
Real Estate Finance, Statistics, and Valuation Modeling
General Appraiser Report Writing and Case Studies
General Appraiser Sales Comparison Approach
Expert Witness for Commercial Appraisers
Commercial Appraisal Review
Small Hotel Valuation
Advanced Income
Advanced Market Analysis & HBU
Biennial USPAP Updates

Hotels Evaluated

Sample List for Illustrative Purposes

ARKANSAS
Hot Springs Treehouses, Hot Springs
Hot Springs Treehouses Land Appraisal, Hot Springs
Hotel Hot Springs, Hot Springs
Motel 6, Little Rock
 
ARIZONA
Grand Canyon Inn & Motel, Williams
Marble Canyon Lodge, Marble Canyon
Proposed Resort, Marble Canyon
Proposed Gilbert Homewood Suites, Gilbert
Proposed Holiday Inn, Page
La Quinta Inn & Suites by Wyndham, Holbrook
Hampton by Hilton, Carefree
Gila Bend Lodge, Gila Bend
Motel 6, Tempe
Best Western Plus, Tucson
Motel 6, Tempe
Gila Bend Lodge, Gila Bend
 
CALIFORNIA
Proposed Outbound Hotel Yosemite, Oakhurst
Proposed Hotel Yosemite, Oakhurst
Proposed Terra Vi Resort Yosemite, Groveland
Sierra Nevada Resort & Spa, Mammoth Lakes
Proposed Hotel Mammoth Village, Mammoth Lakes
Proposed Hyatt Caption, Mammoth Lakes
Jeffrey Hotel, South Lake Tahoe
Firelite Lodge, Tahoe Vista
Black Bear Lodge, Big Bear Lake
Creekside Lodge, Markleeville
Proposed Glamping Resort, Malibu
Proposed Hotel Downtown Lodi, Lodi
Baymont Inn & Suites, Anderson
Embassy Suites Arcadia Pasadena, Arcadia
Best Western, Auburn
Best Western Plus, El Cajon
Quality Inn & Suites, El Cajon
Fairfield Inn by Marriott, Elk Grove
University Inn, Fresno
Fullerton Lodge, Fullerton
Proposed Terra Vi Yosemite, Groveland
Proposed Yosemite Resort, Groveland
Proposed Hot Springs Hotel and Resort at California Hot Springs, Hot Springs
Lompoc Inn, Lompoc
Residence Inn by Marriott, Manhattan Beach
Ayres Inn, Ontario
Motel 6, Ontario
Proposed Oroville Hotel, Oroville
Proposed Sanctity Hotel, Rancho Cucamonga
Orange Show Inn, San Bernardino
Proposed Home2 Suites by Hilton, San Bernardino
Mark Twain/Tilden Hotel, San Francisco
Marriott San Diego Mission Valley, San Diego
Embassy Suites by Hilton, Temecula
Fairfield Inn by Marriott, Tulare
Proposed Avid Hotel Victorville, Victorville
Proposed Fairfield Inn by Marriott, Victorville
Quality Inn & Suites, Weed
Holiday Inn Express, Westley
Hilton Garden Inn, Bakersfield
Hilton Garden Inn, East Lake Forest
Hampton by Hilton East Lake Forest
 
COLORADO
Holiday Inn Express, Cortez
 
IDAHO
Hotel 43, Boise
The Grove Hotel, Boise
Anniversary Inn, Boise
Courtyard by Marriott Boise Downtown, Boise
Ashley Inn, Cascade
Proposed Caldwell Boutique Hotel, Caldwell
Proposed Staybridge Suites, Idaho Falls
Proposed Everhome Suites, Nampa
Lava Hot Springs Inn, Lava Hot Springs
 
ILLINOIS
Westin Northwest, Chicago
 
MONTANA
Cedar Creek Lodge, Columbia Falls
Proposed Terra Vi Resort, Columbia Falls
Wonderstone Hotel, Columbia Falls
Under Canvas Glacier, Coram
Holiday Inn Express, Kalispell
Motel 6, Kalispell
Izaak Walton Inn Conversion to LOGE Hotel, Essex
Proposed Whitefish Hotel, Whitefish
Under Canvas Yellowstone, West Yellowstone
Dreamcatcher Tipi Hotel, Gardiner
Roosevelt Hotel, Gardiner
Proposed AC by Marriott, Bozeman
Proposed Everhome Suites, Bozeman
Quality Inn & Suites, Bozeman
Proposed Four Corners Hotel, Four Corners
Proposed Four Corners Hotel, Four Corners
Proposed Glamping Resort, Gallatin Gateway
Proposed Camp Satori Glamping Resort, Silver Star
Proposed Hotel, Missoula
Hilton Garden Inn Missoula, Missoula
Tamarack Inn, Missoula
Proposed Greystone Inn, an Ascend Collection Hotel, Great Falls
Days Inn by Wyndham, Helena
Holiday Inn Express, Helena
 
NEVADA
Hampton by Hilton Las Vegas Airport, Las Vegas
Proposed King David Hotel Las Vegas, Las Vegas
Holiday Inn Express & Suites, Ely
 
NEW MEXICO
Proposed Baymont Inn & Suites by Wyndham, Carlsbad
 
OHIO
Hampton by Hilton, Akron
 
OREGON
Sunriver Resort, Sunriver
Fairfield Inn by Marriott, Klamath Falls
Best Western Plus Olympic Inn, Klamath Falls
Proposed Home2 Suites by Hilton, Klamath Falls
Plaza Inn & Suites at Ashland Creek, Ashland
SunView Motel & Resort, Terrebonne
Home2 Suites by Hilton, Bend
Proposed Hyatt House Bend, Bend
Hampton by Hilton, Redmond
Proposed Hampton by Hilton Redmond, Redmond
Columbia Gorge Resort and Spa, Hood River
Columbia Gorge Resort and Spa Expansion, Hood River
Proposed Gilbert Block Hotel, Seaside
Proposed Cave Junction Hotel, Cave Junction
Home2 Suites by Hilton, Eugene
Proposed Takelma Lodge, Grants Pass
Proposed Hotel, Boardman
Proposed MyPlace, Boardman
Bed & Breakfast, Independence
Best Western, Lakeview
Inn at Wecoma, Lincoln City
McMinnville Airbnb, McMinnville
Clarion Inn & Suites, Medford
Proposed SpringHill Suites by Marriott, Medford
Best Western, Oakridge
Surf & Sand Inn, Pacific City
Country Inn & Suites by Radisson, Portland
Hilton Portland Downtown, Portland
Comfort Suites, Springfield
Hampton by Hilton, Sherwood
Shady Oaks Motel, Roseburg
Oregon Motor Motel, The Dalles
 
PENNSYLVANIA
Proposed Split Rock Resort & Golf Club Glamping Expansion, Lake Harmony
 
SOUTH DAKOTA
Under Canvas Mount Rushmore, Keystone
Proposed Hyatt Place Rapid City, Rapid City
 
TENNESSEE
Under Canvas Great Smoky Mountains, Pigeon Forge
Proposed Yonder Resort Great Smokey Mountains, Townsend
 
UTAH
Red Mountain Resort, Ivins
LaFave Expansion, Springdale
Proposed Camp Kaia, an Outdoor Citizen Resort, Kanab
Proposed Elderberry Resort, Orderville
Proposed Hot Springs Resort, La Verkin
Goulding's Lodge, Monument Valley
Proposed Gateway Lodge Zion, Mount Carmel
Proposed East Gate Lodge Zion, Orderville
Proposed Luxury Hotel at Highground Zion, Orderville
Proposed Candlewood Suites, St. George
Proposed Avid Hotel, St. George
Proposed Bryce Canyon National Park Hampton Inn, Bryce
Proposed Bryce Canyon National Park Homewood Suites, Bryce
Proposed Homewood Suites by Hilton, Bryce Canyon City
Proposed Hampton by Hilton, Bryce Canyon City
Proposed Fillmore Hotel, Fillmore
Best Western Canyonlands, Moab
Virginian Motel, Moab
Moab Market Studies, Moab
Red Stone Inn, Moab
Proposed Pendry Park City, Park City
Sheraton, Park City
Fairfield by Marriott, Richfield
Strawberry Bay Marina Expansion, Heber City
Hampton by Hilton, Tremonton
Holiday Inn Express, Price
Best Western Holiday Hills, Coalville
Proposed Dual-Brand Hotel, Draper
Proposed Draper Wyndham Hawthorn Hotel, Draper
Proposed Everhome Suites, Draper
Proposed Eagle Mountain City Hotel, Eagle Mountain
Proposed Hampton Inn Herriman, Herriman
Proposed Hotel, Herriman
Proposed Everhome Suites, Farmington
Beaver Creek Lodge, Garden City
Oquirrh Mountain Inn, Lake Point
Proposed Fairfield by Marriott, Fillmore
Proposed WoodSpring Suites, Lindon
Sorrel River Ranch Resort & Spa, Moab
Proposed Provo Hotel, Provo
Fairfield by Marriott Richfield, Richfield
Marriott Salt Lake City University Park, Salt Lake City
Proposed WoodSpring Suites, Saratoga Springs
Proposed Sheridan Hotel, Sheridan
Holiday Inn Express, Vernal
Proposed WoodSpring Suites, West Jordan
Proposed WoodSpring Suites, West Valley City
Proposed Cobblestone Inn & Suites, Ephraim
Several Proposed Resorts, Various Cities, Utah

VERMONT
Purchase Price Allocation Town & Country, Stowe
 
WASHINGTON
Alta Crystal Resort Mount Rainier, Enumclaw
Nisqually Lodge Mount Rainier, Ashford
Cowlitz River Lodge Mount Rainier, Packwood
Proposed Dual-Brand Hotel, Leavenworth
River Run Inn & Cabins North Cascades, Winthrop
Cascade Mountain Lodge North Cascades, Concrete
Bellis Inn, Bellingham
Days Inn by Wyndham Bellingham, Bellingham
Morning Glory Inn, Bellingham
Motel 6, Bellingham
Sterling Motor Inn, Burlington
Sequim Bay Lodge, Sequim
Proposed Marina Hotel, Des Moines
Proposed Home2 Suites Ellensburg, Ellensburg
Red Lion, Wenatchee
Red Lion, Wenatchee
Proposed Paine Field Hotel, Everett
Proposed Hotel, Federal Way
Ocean Crest Resort, Moclips
Old Alcohol Plant Hotel, Port Hadlock
Hilton Garden Inn, Redmond
Courtyard by Marriott Downtown Seattle, Seattle
Proposed Little Creek Casino Resort Expansion, Shelton
DoubleTree by Hilton Spokane City Center, Spokane
Holiday Inn Express, Auburn
Camas Hotel, Camas
Comfort Inn Colville, Colville
Best Western Liberty Inn, DuPont
Mill Village Motel, Eatonville
GuestHouse Hotel, Enumclaw
Best Western, Ephrata
New Horizon Motel, Federal Way
Hampton by Hilton, Kennewick
Red Lion, Kennewick
Comfort Inn, Lacey
Proposed Hilton Garden Inn Lynnwood, Lynnwood
Crest Trail Lodge, Randle
Courtyard by Marriott, Richland
DoubleTree by Hilton Spokane City Center, Spokane
Holiday Inn Express, Spokane
Quality Inn SeaTac Airport, SeaTac
SureStay Plus SeaTac Airport, SeaTac
Motel 6 Seattle Airport, Seattle
Seattle Airport Marriott, Seattle
Proposed Stanwood Hotel, Stanwood
Hampton by Hilton Seattle Southcenter, Tukwila
Proposed La Quinta Inn & Suites, Yakima
Red Roof Inn, Yakima
 
WYOMING
Amangani Resort, Jackson
Cloudveil, an Autograph Collection Hotel, Jackson
Homewood Suites by Hilton, Jackson
Mountain Modern Hotel, Jackson
Spring Creek Ranch, Jackson
SpringHill Suites by Marriott, Jackson
Buffalo Inn, Buffalo

Press Coverage

Utah Business - NAIOP 2023, “Utah’s Stunning Horizon,” pp. 42–45

My Articles

Boise's Rise: Small Big City in the Convention Landscape

In 2022, Boise's convention industry flourished thanks to expanded Boise Airport routes. Despite lacking a large convention hotel, Boise hotels enjoyed a remarkable rise in RevPAR in 2022, with Downtown hotels surpassing pre-pandemic levels. Furthermore, Micron Technology's expansion and the city's growth in tech and commercial development bode well for Boise's economic future.

• April 26, 2023 By Lauren M. Reynolds , Eileen L. Bosworth

• Hotel Operations , Travel & Tourism , Convention, Sports, Entertainment , Economic Trends and Cycles , COVID-19 , Boise , Idaho , United States , North America

Southwestern Utah is Booming, Attracting National Investor Interest

Southwestern Utah is known for its world-class outdoor recreation offerings, including Zion National Park. However, following the pandemic, the region not only experienced peak demand levels, but also became the first destination market in the world to hold three Ironman Championships within a 13-month period. With the rise in popularity of the region, it has become a focal point for new development.

• January 19, 2023 By Lauren M. Reynolds

• Hotel Operations , Development & Construction , Travel & Tourism , Economic Trends and Cycles , COVID-19 , Leeds , Kanab , Utah , United States , North America , St. George , Springdale , Virgin , Washington

Salt Lake City Development Spurs Additional Investor Interest in This Emerging Hotel Market

Salt Lake City has historically played second fiddle to larger Rocky Mountain cities such as Denver; however, a new convention hotel, a multimillion-dollar airport expansion, and the state's popularity as a leisure destination in both the summer and winter have elevated Salt Lake City's position from a regional to a national player for hotel investment.

• December 26, 2022 By Lauren M. Reynolds , Ryan Mark

• Hotel Operations , Development & Construction , Travel & Tourism , Economic Trends and Cycles , COVID-19 , Salt Lake City , Utah , United States , North America

HVS Market Pulse: Wyoming & Montana

Visitor statistics for Yellowstone, Glacier, and Grand Teton National Parks, as well as the related airport data in Wyoming and Montana, reveal surprising lodging trends in light of COVID-19.

• December 16, 2020 By Katy Black, MAI , Lauren M. Reynolds

• Travel & Tourism , Economic Trends and Cycles , COVID-19 , Wyoming , United States , North America , Montana

HVS Market Pulse: Kalispell and Whitefish, Montana

Kalispell and Whitefish act as gateways to Glacier National Park and have benefited from recent tourism growth and developments throughout the region. These two cities, as well as the national park, are the largest drivers of economic growth for Flathead County.

• January 22, 2020 By Lauren M. Reynolds

• Hotel Investments & Ownership , Development & Construction , Valuations & Market Studies , Travel & Tourism , Economic Trends and Cycles , Kalispell , Whitefish , Montana , United States , North America