Patricia Shih is Vice President with HVS New York, harnessing more than 15 years of hospitality experience in the preparation of hundreds of hotel appraisals, feasibility studies, and market studies in the Tri-State area and the Southeast region. Prior to beginning her consulting and valuation career, Patricia spent more than a decade under the Hilton umbrella. She was first a sales representative for the company’s southeastern region. As a liaison for top accounts including the American Cancer Society, Bank of America, and IBM, Patricia was responsible for the placement of groups and events, as well as contract negotiations and problem resolution for group meetings and events (requiring up to 100 peak guestrooms) held at the domestic Hilton family of hotels. Patricia later served as Corporate Sales Manager, responsible for revenue maximization of the corporate transient and group segments at Embassy Suites by Hilton Atlanta Perimeter Center. She also worked in sales management roles at the 656-room Harvey Hotel and the Harvey Suites - Dallas/Fort Worth International Airport and held a management recruiter position at the 1,842-room Adam’s Mark Hotel in Downtown Dallas. Patricia graduated cum laude from the University of North Texas with a BBA in Strategic Management, emphasis in Organizational Behavior, and is a state-certified general appraiser.