The Greek tourism industry has been hit the hardest; but it has also given people the opportunity to step back and fill in the missing gaps. A need to establish well-organised and empowered DMOs is apparent, in order to upgrade Greece's tourism product. Furthermore, the development of a corporate structure will assist family hotel businesses to entrench a desired financial position against stakeholders.
After the initial impact of COVID-19 on the tourism sector, Greece is experiencing a transitional period as it is entering the next phase of the outbreak. HVS conducted targeted interviews with highly influential tourism professionals and offers further insight on the aspects affecting operations in the short-term. Governmental decisions aiming to assist the nation’s tourism restart are described and their implications on businesses are further explained.
This article attempts to assess the impact of COVID-19 on hotel occupancy levels in hotels in Athens and Thessaloniki for 2020 by developing a market simulation featuring three different scenarios, each one of them reflecting the range of potential recovery of the hotel sector.
This article constitutes an update on the current state of the Greek Hotel Market featuring the latest news regarding the performance of the Greek tourism industry and highlighting recent and upcoming changes in the country’s hotel supply.
Private Student Housing has emerged as a mainstream global asset class. While the USA and the UK are currently well-established as markets for student housing investments, the European market remains relatively unexploited.
The article provides an overview of the Thessaloniki, Greece hospitality industry including recent hotel performance and data on MICE demand and infrastructure developments. A list of recent hotel supply changes is also featured.