Jeffrey D. Pennington

Consulting Experience

Jeff Pennington, Vice President with HVS Tampa, oversees the firm's Tampa operation. Jeff has completed hundreds of consulting and valuation assignments with a current focus on the state of Florida and Latin America. His clients have included financial lending entities, institutions, government agencies, corporate entities, legal and accounting professionals, developers and private individuals. Jeff has experience evaluating and providing expertise for a wide range of existing hotels and planned lodging developments from limited-service assets, to international resorts, to 2,200-key theme park hotels. His range of geographical experience spans over 20 U.S. states, the Caribbean, Central America, and South America.

Jeff’s past in-house hotel experience includes operations work and management training at the full-service Hotel Dann Carlton in Barranquilla, Colombia. He has also worked at the ResortQuest Waterscape Resort in Fort Walton Beach, the Governors Inn Hotel and the Hampton Inn in Tallahassee, and the Orlando Hotel in Los Angeles. Jeff graduated from Florida State University with a BS in Hospitality Administration and Real Estate and maintained memberships with the Florida Lodging Association and Florida Restaurant Association while in school. He also earned a certificate in Hotel Real Estate Investments and Asset Management from Cornell University’s School of Hotel Administration. Once a year Jeff provides students in the Hospitality School at FSU with an overview of the consulting and valuation side of the hospitality industry.

Testimonials

"Excellent team. Attention to detail and vast knowledge of the industry. Their recommendations made me make the best decisions." – Joel Rodriguez Rivera, JRC Tax & Accounting 

"The insights and recommendations we received from HVS were very valuable in the definition of our new development. The guidance of an expert during the early stages of the project is a crucial element for commercial and financial success." – Mr. Granados, Inversiones y Construcciones

Employment History

2013 to present
HVS CONSULTING AND VALUATION SERVICES
Orlando, Florida

2011 – 2013
THE ORLANDO HOTEL
Los Angeles, California

2011
HAMPTON INN
Tallahassee, Florida

2010 – 2011
GOVERNORS INN
Tallahassee, Florida

2010
DANN CARLTON BARRANQUILLA
Barranquilla, Colombia

2009
WATERSCAPE CONDOMINIUMS
Fort Walton Beach, Florida

Education

FLORIDA STATE UNIVERSITY
Bachelor of Science
Hospitality Administration, Real Estate

CORNELL UNIVERSITY
Certificate – Hotel Real Estate Investments and Asset Management

Other Specialized Training Classes Completed:
Basic Appraisal Principles – 30 hours
Basic Appraisal Procedures – 30 hours
Uniform Standards of Professional Appraisal Practice – 15 hours
General Appraiser Income Approach (Parts I and II) – 60 hours
MO Supervising Trainee Course – 4 hours
General Appraiser Market Analysis and HBU – 30 hours
General Appraiser Site Valuation and Cost Approach – 30 hours
General Appraiser Sales Comparison Approach – 30 hours
Statistics, Modeling and Finance – 15 hours
General Appraiser Report Writing and Case Studies – 30 hours
Advanced Income – 30 hours
FL Law Class – 3 hours
Biennial USPAP Updates

State Certification

Florida

Hotels Evaluated

Sample List for Illustrative Purposes

ALABAMA 
Proposed Upper Midscale Hotel, Atmore
Home Towne Suites, Montgomery
 
ARKANSAS 
Days Inn, Forrest City
Hilton Garden Inn, Little Rock
 
CALIFORNIA
Epiphany, Palo Alto
Gables Motel, Pinole
 
FLORIDA 
Hilton Orlando Altamonte Springs, Altamonte Springs
TownePlace Suites by Marriott Orlando Altamonte Springs/Maitland, Altamonte Springs
Turnberry Isle Miami Autograph Collection, Aventura
Holiday Inn Express Hotel & Suites Bradenton West, Bradenton
Motel 6, Cocoa Beach
Chateau Bleau Inn, Coral Gables
DoubleTree by Hilton Deerfield Beach Boca Raton, Deerfield Beach
Proposed Holiday Inn Express, DeLand
Hampton Inn & Suites Fort Myers Estero, Estero
Candlewood Suites Fort Myers Sanibel Gateway, Fort Myers
Holiday Inn Express Fort Myers East The Forum, Fort Myers
Proposed Extended-Stay Hotel, Fort Myers
Proposed Select-Service Hotel, Fort Myers
Residence Inn by Marriott, Fort Myers
Holiday Inn Express Fort Pierce Sunshine Park, Fort Pierce
Motel 6, Fort Pierce
Courtyard by Marriott, Gainesville
Home2 Suites by Hilton, Gainesville
SpringHill Suites by Marriott, Gainesville
Courtyard by Marriott Jacksonville Airport Northeast, Jacksonville
Crowne Plaza Jacksonville Airport, Jacksonville
Hyatt Place Jacksonville Airport, Jacksonville
Hyatt Regency Jacksonville Riverfront, Jacksonville
Proposed Jupiter Hotel at I-95, Jupiter
Motel 6 Orlando-Kissimmee Main Gate East, Kissimmee
Proposed Hampton by Hilton, Kissimmee
Proposed Hotel at Lake Toho, Kissimmee
Proposed WoodSpring Suites, Kissimmee
Studio 6 Orlando Kissimmee, Kissimmee
Candlewood Suites, Lake Mary
La Quinta Inn & Suites Orlando Lake Mary, Lake Mary
Holiday Inn Express Lake Wales North Winter Haven, Lake Wales
Motel 6, Lakeland
Proposed Home2 Suites by Hilton Lakeland
Quality Inn, Leesburg
Sleep Inn, Leesburg
Proposed Comfort Inn & Suites, Miami Springs
Fairfield Inn & Suites by Marriott, Naples
SpringHill Suites by Marriott, Naples
Fairfield Inn & Suites Marriott Orlando Ocoee, Ocoee
Courtyard by Marriott, Orlando Altamonte Springs Maitland, Orlando
Red Roof Inn Neptune Beach Mayport/Mayo Clinic, Neptune Beach
Proposed Limited-Service Hotel, North Port
Proposed Hilton Garden Inn, Ocala
Cabana Bay Beach Resort, Orlando
Country Inn & Suites Orlando Airport, Orlando
Days Inn Universal Studios North, Orlando
DoubleTree by Hilton Universal Orlando, Orlando
Embassy Suites by Hilton Orlando International Drive Jamaican Court, Orlando
Florida Hotel & Conference Center at the Florida Mall Orlando, Orlando
Holiday Inn, Orlando
Holiday Inn & Suites At Main Universal Studios, Orlando
InTown Suites Orlando Central, Orlando
JW Marriott Orlando Grande Lakes, Orlando
La Quinta Inn & Suites Orlando Convention Center, Orlando
La Quinta Inn & Suites Orlando UCF, Orlando
Marriott Orlando Downtown, Orlando
Marriott Orlando Lake Mary, Orlando
Motel 6, Orlando
Motel 6 Orlando Winter Park, Orlando
Proposed Best Western Glo, Orlando
Proposed Hotel at Florida Hospital, Orlando
Proposed Wyndham Garden Inn Orlando International Airport, Orlando
Residence Inn by Marriott Orlando East UCF, Orlando
Ritz-Carlton Orlando Grande Lakes, Orlando
Hampton Inn Daytona Ormond Beach, Ormond Beach
Motel 6, Palm Bay
Proposed Tru and Extended-Stay Hotel, Palm Bay
Proposed Hotel Palm City, Palm City
Courtyard by Marriott Fort Lauderdale Plantation, Plantation
MainStay Suites, Port Saint Lucie
Courtyard by Marriott Sarasota Bradenton, Sarasota
Holiday Inn Express Sarasota East I 75, Sarasota
Proposed Hotel – Fruitville Road, Sarasota
Residence Inn by Marriott Sarasota Bradenton, Sarasota
SpringHill Suites by Marriott Sarasota Bradenton, Sarasota
Proposed Hotel Sebring, Sebring
Proposed Hotel at Beachwalk, St. John's
DoubleTree, Sunrise
Proposed AC by Marriott, Tallahassee
Proposed Hotel, Tallahassee
Hyatt Place Tampa Airport Westshore, Tampa
Residence Inn by Marriott Tampa North Interstate 75 Fletcher, Tampa
Residence Inn by Marriott Tampa Sabal Park, Tampa
Westin Tampa Bay, Tampa
Proposed Upper-Midscale Hotel, Winter Haven
 
GEORGIA 
Proposed EVEN Hotel, Alpharetta
Hampton Inn & Suites, Atlanta
Hampton Inn, Gaffney
Sun Suites, Gainesville
La Quinta, Marietta
Holiday Inn Express Hotel & Suites, Sandy Springs
Country Inn & Suites, Valdosta
 
ILLINOIS 
Atlanta Inn, Atlanta
Hampton Inn Bloomington West, Bloomington
Proposed Limited-Service Hotel, Centralia
Wingate by Wyndham, Champaign
Fairfield Inn by Marriott, Danville
Garden Inn & Suites Motel, Franklin Park
Proposed Event Center and Proposed Hotel, Galesburg
Hampton Inn & Suites Saint Louis Edwardsville, Glen Carbon
Ramada, Glendale Heights
Park View Motel, Harvey
Proposed Radisson, Normal
Sheraton, Northbrook
Hampton Inn Champaign, Urbana
 
INDIANA 
Quality Inn, Auburn
Super 8, Auburn
Hampton Inn, Bloomington
Best Western, Fort Wayne
Proposed Hotel & Conference Center, Galesburg
Hampton Inn & Suites Saint Louis Edwardsville, Glen Carbon
Courtyard by Marriott Downtown, Fort Wayne
Hampton Inn, Fort Wayne
Knights Inn, Fort Wayne
Proposed Extended Suites, Indianapolis
Proposed Hotels, Lafayette
Motel 6, Mishawaka
Cambria Suites Indianapolis Airport, Plainfield
Staybridge Suites, Plainfield
 
IOWA 
Best Western, Council Bluffs
Proposed Art Hotel, Davenport
Proposed Autograph Collection, Davenport
Fairfield Inn & Suites by Marriott, West Des Moines
SpringHill Suites by Marriott, West Des Moines
 
KANSAS 
Holiday Inn Express & Suites Northwest, Emporia
Holiday Inn Express, Hutchinson
Proposed Hotel, Kansas City
Proposed SpringHill Suites by Marriott, Lenexa
Comfort Inn, Overland Park
Courtyard by Marriott Kansas City Overland Park, Overland Park
 
KENTUCKY 
Hilton Garden Inn East, Louisville
Proposed Fairfield Inn by Marriott, Radcliff
 
LOUISIANA 
Budget Inn & Suites, Abbeville
Magnuson Hotel, Baton Rouge
Proposed Hotel at Belle Terre, LaPlace
DoubleTree by Hilton Hotel, New Orleans
 
MICHIGAN 
AmericInn, Ironwood
Holiday Inn, Kalamazoo
Proposed Microtel Inn & Suites, Muskegon
Great Wolf Lodge, Traverse City
 
MINNESOTA 
Proposed Hampton Inn, Brooklyn Park
Proposed Brewtel, Minneapolis
Proposed Home2 Suites by Hilton, Oakdale
Proposed Hilton Garden Inn, St. Louis Park
Proposed Fairfield Inn by Marriott, St. Paul
Proposed Hotel, St. Paul
Crossings by Grandstay, Waseca
 
MISSOURI 
Crowne Plaza Saint Louis Airport, Bridgeton
Hampton Inn & Suites Columbia at the University, Columbia
Holiday Inn, Columbia
Tiger Hotel, Columbia
Courtyard by Marriott, Creve Coeur
Fairfield Inn by Marriott, Fenton
TownePlace Suites by Marriott, Fenton
Staybridge Suites Kansas City/Independence, Independence
Proposed Hampton Inn, Kansas City
Proposed Hotel Indigo, Kansas City
Proposed Hyatt Convention Headquarters, Kansas City
Holiday Inn Express, Kirksville
Holiday Inn Express & Suites, Nevada
Tan-Tar-A Resort, Osage Beach
Homewood Suites by Hilton St. Louis Galleria, Richmond Heights
Country Inn & Suites, Saint Charles
Super 8, Saint Charles
Courtyard by Marriott, St. Louis
Days Inn, St. Louis
Hilton at the Ballpark, St. Louis
Holiday Inn South County Center, Saint Louis
Marriott Airport, St. Louis
Budget Host Super 7 Motel, Sedalia
Proposed Steelville Hotel, Steelville
Proposed Holiday Inn Resort, Table Rock Lake
 
NORTH DAKOTA
Proposed Hawthorn Suites, Fargo
 
PUERTO RICO 
Mayaguez Resort & Casino, Mayaguez
Proposed Boutique Hotel, Ponce
 
SOUTH CAROLINA 
Home Town Suites, Columbia
 
TENNESSEE 
Hyatt Place, Brentwood
Courtyard by Marriott Memphis Airport, Memphis
Hyatt Place Memphis/Primacy Parkway, Memphis
Memphis Airport Hotel & Conference Center, Memphis
Value Place Lamar, Memphis
Value Place Elvis, Memphis
Hyatt Place Nashville/Opryland, Nashville
 
TEXAS 
La Quinta Inn El Paso Cielo Vista, El Paso
Proposed Hotel, Irving
Candlewood Suites, Texarkana
 
VIRGINIA 
InTown Suites Chesapeake/Greenbrier, Chesapeake
 
WISCONSIN 
Super 8, Madison
Best Western, Plover
Fairbridge Inn Express Hotel, Wisconsin Dells
 
 
INTERNATIONAL
 
Costa Rica
Proposed Hotel Barrio Escalante
 
Colombia
Hilton Garden Inn Bogota Airport, Bogota
Proposed Marriott-Affiliated Hotel Zona Norte, Cartagena
Luxe by the Charlee, Guatape
Proposed Resort Isla Baru, Isla Baru
Proposed Dual-Brand Resort, Santa Marta
 
Dominican Republic
Embassy Suites by Hilton, Santo Domingo
 
Honduras
Proposed Hotel, San Pedro Sula
 
Mexico
Secrets Aura and Sunscape Sabor, Cozumel

My Articles

Market Pulse: Tampa, FL

While Tampa, like other Florida markets, experienced a sluggish exit out of the recession, current economic indicators and area developments point to healthy market conditions and growth.

• December 5, 2017 By Jeffrey D. Pennington , Mallory B. White