Market Research

Every year HVS performs thousands of market studies in hundreds of different markets throughout the world. Select a region, country, or city below to access some of our insights.

HVS Market Pulse: Pittsburgh’s Transformation

Pittsburgh has long been known as the hub for coal mining and steel production. Over the last 30 years, it has experienced quite the transformation, no longer just the eighth-largest city in the nation boasting its impressive steel output.

HVS Market Pulse: Chicago Ascending

Bolstered by dozens of companies relocating to the urban core and the country’s largest convention center, Chicago has solidified itself as one of the most vibrant and active lodging markets in the United States.

HVS Market Pulse: Los Angeles, CA

In 2018, Los Angeles welcomed a record 50 million visitors, with hotel occupancies and average rates reaching peak levels. Nevertheless, hotels have begun to feel the effects of new supply. This article provides an outlook for 2019.

HVS Market Pulse: Colorado Springs, CO - Downtown Poised for Revitalization

Downtown has historically lacked the inertia to overcome economic conditions to transition to a new identity worthy of this city’s rich history. The City for Champions and urban renewal initiatives could be the impetus needed for revitalization.

HVS Market Pulse: Boulder, CO

Boulder is a target market for hotel companies and brands. The city’s strong corporate and leisure demand, combined with a major university, makes it a perfect hotel market. Despite the ideal hotel environment with strong market performance, new hotel development has been limited.

HVS Market Pulse: San Diego, CA

The second-largest city in California is benefiting from record occupancy levels and new ADR peaks, despite the entrance of new supply.

HVS Market Pulse: Gainesville, FL

There’s more to Gainesville than football, which says a lot when the University of Florida (UF) Gators have won eight SEC titles and three national championships. Gainesville serves as the commercial center for the North Central Florida region.

HVS Market Pulse: Minneapolis - After the Super Bowl

Minneapolis is home to many Fortune 500 companies and more than 11,000 hotel rooms. High quality of life, diversity of employers, and leisure attractions continue to entice demand and an ensuing level of hotel development to the area.

HVS Market Pulse: Southeastern U.S. Hotel Markets Poised for Strong 2019

Overall, the pulse of each area within the Southeast region was positive, with some expecting some softening in occupancy this year, which mirrors our overall national sentiment. ADR growth should keep overall RevPAR change in the positive column.

HVS Market Pulse: Detroit, MI

Record levels of demand, coupled with Detroit’s improved reputation, have driven hotel developers to the city. Multiple hotel projects in the pipeline are expected to complement the vast amount of development efforts throughout the city.