The Desert Mirage project was commissioned while still in the conceptual phase. Our study assisted in determining the market for a putting facility and related uses on the site; in particular we determined the specific potential uses of the site as a putting or alternative course, an indoor learning and interactive video golf center, a lounge and piano bar with limited slot machine gaming.
Mesquite is a rapidly growing community that has evolved from a tiny community centered around the Oasis hotel and casino, to a regional tourist destination with multiple golf courses, hotels and casinos. These characteristics as well as the warm climate have provided the impetus for the development of seasonal and retirement homes. Because Mesquite is blessed by its locations near the numerous National Parks, and Southern Utah's "Color Country,” our study included a thorough analysis of the tourism patterns in the region, and analyzes of various statistics to quantify the number of visitors that are in the area on a daily basis.
The study concluded that the market demand exists for the project and the project has the potentials to generate a market based return to potential investors.