Convention, Sports & Entertainment Facilities Consulting - Success Stories

Queens, New York Conference/Exhibition Center and Hotel Feasibility Study

The Chamber of Commerce of the Borough of Queens hired HVS to conduct a market and feasibility analysis of potential conference/exhibition center and hotel development in the Borough. HVS analyzed the overall New York City market and the Borough of Queens specifically and developed recommended facility program and financial operating estimates for two concepts that warrant further development consideration in the Borough. The first concept is an exhibition center that would have 125,000 square feet of exhibit space, a 30,000 square foot ballroom, and 15,000 square feet of meeting space in its first phase. A 250-room hotel could be developed adjacent to this center. This facility would primarily host tradeshows, business-to-business events, consumer shows, and various local civic functions. A detailed site analysis resulted in a recommendation that the facility be developed in the Willets Point area of Queens. The second concept was a 400-room hotel conference center with 29,850 square feet of function space. This facility would serve conferences, smaller conventions, and various local civic and social events. The site analysis for this concept resulted in a recommendation that Long Island City would be the best location for this potential development. The Client has approved recommendations and is pursuing development options; the HVS study has been included in the City’s RFP for potential developers in Willets Point.

Project Scope

  • Market area overview
  • Surveys & interviews with event planners and local tourism professionals
  • Program recommendations
  • Site analysis
  • Demand and financial operating estimates

Results

  • Client approved recommendations and is pursuing development options
  • HVS study has been included in City RFP for potential developers in Willets Point
 
Client:
Chamber of Commerce of the Borough of Queens

Project Type:
Conference/Exhibition Center and Hotel Market & Feasibility Analysis

Size:
125,000 SF exhibition center with 250-room hotel and a 400-room hotel conference center with 29,850 SF of function space

Role:
Program Recommendations, Feasibility Analysis, Financial Operating Estimates

Dates of Service:
2004