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Dallas - Success Stories
HVS Dallas Feasibility Study Brings Two Orlando Hotel Projects Closer to Fruition
"Amanda Repert and her team have been very responsive to the needs of Hostmark Hospitality Group and our development partners/clients around the country as we expand our portfolio of upscale hotels. The timeliness and accuracy of the work performed by the HVS Dallas office has contributed to the success of many of our projects."
Mark Heisler,
Vice President - Development,
Hostmark Hospitality Group
Project
Hostmark Hospitality Group’s Amalfi brand represents a boutique lodging concept in league with upscale offerings currently under development in South Orlando. Amalfi hotels offer a distinguished level of service crafted from beginning to end by a personal “Experience Designer” attentive to each guest’s needs. The “Amalfi experience” extends beyond the hotel itself to imbibe the dining, shopping, business, and nightlife of the surrounding city. Along with this project, Hostmark also wanted to gain perspective on the potential success of a Summerfield Suites extended-stay hotel in this expanding market.
Both hotels were proposed for The Square, a $400-million, 340,000-square-foot complex comprising upscale retail, restaurants, and nightlife. Before breaking ground, Hostmark needed to ensure that market conditions would support the firm’s investment and the profitability of the proposed hotels.
The HVS Assignment
Hostmark turned to HVS Dallas for separate feasibility studies that took into account all facets of the planned development of the two hotel sites within The Square. HVS Senior Vice President Amanda Repert led the assignment, which required “out-of-the-box” thinking and an intimate understanding of Hostmark Hospitality Group’s innovative Amalfi brand.
Amanda and her team have years of experience on the frontlines of the hotel industry. Their experience and methodology produce market-specific insight that is precise, relevant, and well-supported. Hostmark’s confidence in HVS for this involving assignment rested in our commitment to the highest standard.
Results
The final planning and financing stages are underway for the Amalfi and Summerfield Suites hotel projects in Orlando, a result toward which the HVS studies proved crucial. Amanda and the team at HVS Dallas remain very active in 2008, despite the economic downturn that has fazed the industry. Our objective analyses help guide prudent investment decisions, especially in tough financial times. Our personal commitment ensures we’re never out of touch with our clients, even after an assignment concludes. Visit us at www.hvs.com/offices/Dallas to learn more.
